What is contact center outsourcing?

Over the years, the demand for the business process outsourcing industry has been continuously increasing as many businesses outsource their contact centers.

Contact centers provide customers with immediate customer support and assistance.

Contact center outsourcing has always been a strategic way for businesses to strengthen their productivity and efficiency for over decades now. The outsourcing industry basically started with businesses looking to gain a more competitive edge in the industry by acquiring call center expertise from third parties. 

Businesses invest a lot on their contact centers as it is their primary source of communication with their customers. Contact centers cater to customers’ inquiries and complaints. More so, contact centers provide customers with immediate customer support and assistance via different omni-channels such as social media, email, chat, and voice calls.   

Contact center outsourcing

Contact center outsourcing is when you subcontract your contact center services to an outsourcing company. While you hand over this specific part of your business to a third party, it will still function accordingly as you instructed and within the guidelines of your business operations. This business practice allows you and your internal team to focus more on your business’s core competencies.  

What are the benefits of contact center outsourcing? 

Having multiple channels for your contact center will not only require you to add more to your workforce but also invest more on your resources. Outsourcing your contact center, allows you to take advantage of the following benefits: 

  1. Cost efficiency – you won’t have to worry about providing your staff with proper training, workspace, technological tools and other resources. Outsourcing companies have all the resources needed to deliver good services to their clients. 
  2. Flexibility – outsourcing companies have seasonal staff for whenever there is an increase in your work volume.
  3. Field of expertise – people who work in the outsourcing industry have specialised expertise in different fields. Expertise that have been honed by continuous training and experiences working for clients in different types of industries. 
  4. Access to advanced technologies – outsourcing companies invest a lot in improving their services, and this includes having the latest technologies for omni-channel customer contacts. This includes software tools that are cloud based, VoIP, chat, email, text, and other social channels. 
  5. 24/7 customer service – customers usually call customer service, send an email, or start a live chat with a representative at any time on any day of the week. Outsourcing to a country that is in a different time zone allows your business to operate over extended hours, even 24 hrs.

Quality control and monitoring – outsourcing companies use tools to monitor calls and gather data. They perform assessments to improve their client’s processes and ensure that they perform all service level agreements (SLA).  

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